Patient voice, translated into evidence.
Voice2Evidence helps Medical Affairs, Market Access, HEOR, Patient Engagement, and Brand teams transform real-world patient voice into decision-ready evidence across the asset lifecycle.
It is especially valuable for late-stage, launch, and post-launch brands where patient experience can directly shape evidence, access, medical, and engagement strategy.
Patient voice is everywhere.Evidence is not.
Patient insights are scattered across social conversations, patient communities, advisory discussions, real-world evidence, and published research. Most organisations struggle to translate these fragmented signals into actionable strategy.
Voice2Evidence bridges that gap.
Capture → Validate → Activate.
Capture
Patient voice is gathered across relevant evidence sources — digital conversations, patient experience research, advisory input, and real-world evidence.
Validate
AI-assisted synthesis identifies patterns and themes, which are reviewed and validated by senior HEOR and patient evidence experts.
Activate
Insights are translated into evidence-ready recommendations for Medical Affairs, HEOR, Market Access, Patient Engagement, and Brand teams.
PentaVoice™
Five evidence streams. One patient-evidence narrative.
PentaVoice™ is the framework behind Voice2Evidence.
Together, these streams help identify, validate, and translate patient voice into evidence that teams can act upon.
- L1Digital & Social Listening
- L2PRO & Survey Evidence
- L3Patient Advisory Input
- L4Real-World Data & Evidence
- L5Regulatory & HTA Context
Patient voice remains constant.The output changes by function.
Scientific narratives grounded in patient experience.
Patient-centered evidence supporting value and outcomes discussions.
Payer-relevant patient burden and unmet-need evidence.
Patient experience insights that support evidence planning and regulatory strategy.
Evidence-informed messaging aligned with real-world patient needs.
Actionable insights into community priorities, concerns, and support gaps.
Not just listening. Not just dashboards. Not just AI.
Patient voice is translated into evidence-ready outputs, not left as disconnected themes.
Teams receive strategic interpretation and actionable recommendations, not analytics alone.
AI accelerates synthesis. Expert validation ensures relevance, credibility, and decision readiness.
Voice2Evidence is informed by established approaches.
Every engagement includes source anchoring, evidence triangulation, and expert validation.
- Patient-focused drug development
- Patient experience evidence
- PRO / COA methodology
- Real-world evidence
- HTA and value assessment
- Evidence synthesis and qualitative research
References to external frameworks and standards are provided for methodological orientation only and do not imply endorsement, certification, approval, or formal affiliation.
Tell us where you are in the lifecycle. We’ll show you what voice can become.
45-min strategic walkthrough · Confidential